Merchant Ski Pass Program 20-21

Members of the Vail Chamber and Business Association can participate in the Merchant Pass program. If you are not a member learn about Membership Here

Get your Merchant Pass-  Registration Form

  1. Be a VCBA Member in Good Standing
  2. Pay VCBA Dues: Membership Benefits
    MEMBERSHIP – $600
    HOME BUSINESS/NONPROFIT – $300
  3. Complete Merchant Pass Registration Form and Include the name/email of the person who will be attending the 2 qualifying events.  WINTER UPDATE NOV 9TH 8:30-10:30AM- RSVP HERE OR PRIIMAVAIL EVENTS
  4. The merchant/business owner can visit the ticket office and purchase merchant passes with a company credit card/check.
  5. Go to the Gold Peak Ticket office to get your Merchant Ski Pass. Call (970) SKI-VAIL (754-8245) Monday through Friday from 9:00 a.m. – 4:00 p.m. IF you have questions.
  6. Merchants can also e-mail vbcmerchantpass@vailresorts.com, or visit www.vail.com/vbcmerchantpass.

The 2021-2022 Epic Merchant Pass will be offered for $783

  • Epic Merchant Pass: $783/pass
    • Unlimited access (holiday restrictions apply) at Vail, Beaver Creek, Whistler Blackcomb, Park City, Heavenly, Northstar, Kirkwood and Stowe.
    • Unlimited access (with no holiday restrictions) for Breckenridge, Keystone, Wilmot, Afton Alps, Mt Brighton, Okemo, Mount Sunapee, Crested Butte, Stevens Pass, Mount Snow, Attitash Mountain Resort, Wildcat Mountain, Crotched Mountain, Hunter Mountain, Liberty Mountain Resort, Roundtop Mountain Resort, Whitetail Resort, Jack Frost, Big Boulder, Alpine Valley, Boston Mills, Brandywine, Mad River Mountain, Hidden Valley, Snow Creek, Paoli Peaks, Perisher, Australia (2022 Access), Falls Creek, Australia (2022 Access), Hotham, Australia (2022 Access).
    • Partner Resort Access: 7 days at Sun Valley & Snowbasin (restrictions may apply)
    • Holiday restriction dates include:
      • November 26 – 27, 2021 (Thanksgiving)
      • December 26 – 31, 2021 (Christmas/NYE)
      • January 15, 2022 (MLK Weekend)
      • February 19 – 20, 2022 (President’s Day)

Epic Local Merchant Pass: $583/pass

  • Epic Local Merchant Pass: $583/pass
    • 10 days of skiing (holiday restrictions apply) at Vail, Beaver Creek, and Whistler Blackcomb.
    • Unlimited access (holiday restrictions apply) at Park City, Heavenly, Northstar, Kirkwood, and Stowe.
    • Unlimited access  (with no holiday restrictions) at Breckenridge, Keystone, Wilmot, Afton Alps, Mt Brighton, Okemo, Mount Sunapee, Crested Butte, Stevens Pass, Mount Snow, Attitash Mountain Resort, Wildcat Mountain, Crotched Mountain, Hunter Mountain, Liberty Mountain Resort, Roundtop Mountain Resort, Whitetail Resort, Jack Frost, Big Boulder, Alpine Valley, Boston Mills, Brandywine, Mad River Mountain, Hidden Valley, Snow Creek & Paoli Peaks.
    • Partner Resort Access: 2 days at Sun Valley & Snowbasin (restrictions may apply)
    • Holiday restriction dates include:
      • November 26 – 27, 2021 (Thanksgiving)
      • December 26 – 31, 2021 (Christmas/NYE)
      • January 15, 2022 (MLK Weekend)
      • February 19 – 20, 2022 (President’s Day)
  • Transfer Fee: $110 (passes may only be transferred one time each)
  • Processing Time: 3 business days from application date
  • Other Important Dates:
    • Lionshead Pass Office Opens: Monday, November 8, 2021
    • Beaver Creek Pass Office Opens: Thursday, November 11, 2021
    • Vail Mountain Opening Day: Friday, November 12, 2021
    • Beaver Creek Opening Day: Wednesday, November 24, 2021

Qualifying programs: 

In order to be eligible for the Merchant Pass program, businesses must first belong to the Vail Chamber & Business Association (VCBA),  Membership Application. Second, businesses must participate in PrimaVail Events

WINTER UPDATE NOV 9TH

PrimaVail Classes: TBD

Guest Experience Training: TBD

Vail Community Walking Tour: TBD

VIEW PRIMAVAIL FOR UPDATES AND CHANGES

Additional Merchant Pass Benefits

The Merchant Ski Pass is a powerful hiring & employee retention tool for local businesses. It not only allows businesses to provide its employees with ski passes valid at over 35 mountain resorts in North America but also allows the business to retain ownership of the pass. In the event the employee leaves, the pass may be transferred to another employee for a $110 transfer fee. Limit one transfer per pass.

• Six buddy lift tickets provide the option to purchase a ticket to ski and ride during restricted periods. The buddy tickets also may be used for friends and family all season.

• Six ski-with-a-friend tickets offer up to six days of unrestricted skiing or snowboarding for family or friends at a discounted rate that varies by date. Tickets will be electronically loaded onto the Merchant Pass and can be redeemed at any ticket window.

Payment does not need to be made by the merchant pass holder; a friend or family may pay for the ticket. Coupons belong to the pass holder and the pass holder must be present to redeem.

• Access to Vail Resorts’ award-winning and popular ski and snowboard application EpicMix. For more information visit EpicMix.com.

• For more information please check www.vail.com/vbcmerchantpass.

For additional information about the 2021-22 Vail Resorts Merchant Pass, call (970) SKI-VAIL (754-8245) Monday through Friday from 9:00 a.m. – 4:00 p.m.

Merchants can also e-mail vbcmerchantpass@vailresorts.com, or visit www.vail.com/vbcmerchantpass.

Email US or call 970-477-0075 with any additional questions.

For detailed information about merchant passes, please visit https://www.vail.com/vbcmerchantpass