Growing summer business took effort, money

By scott miller

VAIL — Laurie Mullen keeps busy. The Vail resident and co-owner of West Vail Liquor Mart serves on a number of town boards and commissions, but her favorite is the one dedicated to growing the town’s summer business.That board, the Vail Local Marketing District Advisory Council, is a big part of a broad effort to grow the town’s summer business. That effort has paid handsome dividends over the past decade — summer visits have grown by about 50 percent during that period.Even with the increase in business, summer remains a small portion of the town’s 12-month revenue picture, representing about …

Source:: Vail Daily Feed