Slifer Designs adds Vail ‘pop-up’ store

By scott miller

VAIL — Slifer Designs has opened a “pop-up” showroom in Vail Village. Also known as flash retailing, these small temporary shops give customers the chance to get a glimpse of a company’s offerings while strolling through town. “This is really exciting for Slifer Designs,” said Susan Ferrari, vice president of retail at Slifer Designs. “Our little shop in Vail is well stocked with everything our larger store in Edwards has but in a much more intimate setting. Everything in the shop is for sale. It’s something different from what we’ve ever done.” What keeps the store fun and invigorated is …

Source: Vail Daily Feed